← Glossary
Metrics & Unit Economics
Rule of 40
A SaaS health check: growth rate plus profit margin should clear 40%.
Why it matters
It lets you trade growth for profitability and back — but you have to be strong on at least one of the two.
Hear it from people who've done it
Get the real-world version of "Rule of 40" drawn from hundreds of conversations with founders and investors.
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Episodes on Growth & Scaling
First Cheque with Cheryl Mack & Maxine Minter · 17 June 2026
M&A Is a Muscle: Alex Feldman on Buying & Selling in Chaos
In The Blink Of AI with Georgie Healy · 5 June 2026
Building AI at Scale: Inside Australia's Largest Bank with Blair Hudson
Oversubscribed with Brendan Hill · 16 April 2026
The $10M Bet That Will Change Healthcare Forever
Related terms
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